Bugs and the Color of Fruit in Yogurt

What makes the strawberries in Stonyfield’s Strawberry yogurt have a dull red color, rather than the vibrant, intense red found in regular strawberry yogurt like Dannon? The answer appears to be the absence of a common yogurt food coloring, carmine, derived from ground-up beetles. Sure, this fact might make you freak out, but hey — if you’ve been eating it all along and nothing has happened to you, why does this knowledge change anything? They probably use minute amounts of carmine anyways!
The article I’ve linked is from 2004, but the ingredient still seems to be current — the last time I went to the store, I did find some carmine in Yoplait’s Strawberry Yogurt.

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